Client case
/ CLIENT CHALLENGE
Stellantis approached Autobahn to support in building a centralized, digital focused product catalog, with key focus on:
Building a modern omni-channel solution for three countries.
Enable online and direct sales through importer and dealer websites.
Improving importer – dealer offer & order flow
Strengthen importer and dealer network
communication.
Data transparency, visibility and reach.
Streamline whole sales pipeline.
Integrate warranty, leasing and insurance offers.
/ OUR SOLUTION
Importer and the dealers work seamless within one vehicle sales platform.
All importer pricing, model and version updates are available on dealer websites in real-time.
All vehicle sales related activities and communications combined into Autobahn.
All stakeholders work with the same set of data in real-time.
Increased visibility of vehicle data in both online and offline channels.
Seamless integrations and data transfers with leasing and insurance companies.
/ RESULTS & DELIVERIES
Importers are working with all the dealers within one platform – no limitations or boarders.
Full catalog visibility on importer and dealer websites with high vehicle buyer engagement and satisfaction.
100% retention rate – all dealers are using Autobahn as the main solution to communicate and interact with local importer.
Daily solution oriented and human dialog between stakeholders in Autobahn and client. Mutual understanding.
Smooth and hassle-free transfer, means transfer of future opportunities to grow together continues.
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Services provided
Importer Sales
Dealer Sales
Webshop
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Locations
Estonia
Latvia
Lithuania
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Number of offers
Offers: 67 895
Sold: 38 013 (starting 2016)
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Test drives
2469 (starting 2021)